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Refining your Business Design

An 8-week sprint for getting you & your business foundations back on track for
more results, more impact & more money!

Starting Monday, October 4, 2021

~ What do you offer & who do you offer it to?​ ~

 

If you held your breath a little or had a moment of hesitation when you read that question, this is probably the course for you.

Imagine being crystal clear, specific, and confident about what you offer & who you offer it to.

How many times have you redefined your services or changed your target market? How many times have you doubted what you are doing in your business and struggled to figure out what the market wants?

Trust me, I have been there more times than I can count in my 21-year business journey and I have worked with hundreds of women who found themselves in this same self-doubt and confusion.

Building a solid foundation for your business starts with refining your business design.

Your business design is the framework and definitions that make up your business: your business model, target market, and service structure.

Having solid structures means more growth and more return on your effort.

What makes up a solid business foundation?

  • A right-for-you business model that is profitable & sustainable
  • Clarity around your “best-fit” clients
  • One high-profit and scalable offer that is rooted in your strengths & genius
  • A pricing structure that comes from Worthy Thinking™
  • Focus!!! Knowing what you do, how you do it, and what to focus on next
  • Confidence in communicating your value & offer
  • Knowing how to validate your business model & evolve it as both you and the world change

~ Marketing is rarely the problem​ ~

 

The business world is obsessed with marketing, but did you know for most business owners, marketing is actually a very small piece of the puzzle.

Your efforts in sales & marketing are wasted without a clear and solid business foundation.

Without knowing who your best-fit clients are, you can’t speak their language or know the way into their hearts and minds. Without clarity on your offer, you can’t sell it. Without understanding your business model, you won’t know what actions produce your desired results.

This means lots of marketing but no money.

Your sales, your marketing, your decisions, and your efforts should all be rooted in a solid business foundation. Your business is your business design.

This Sprint will help you refine your business design & create a solid business foundation

 

Business Design 101

We cover the essentials

 

We dive deep into the most important aspects of business design. 

We also cover some basic business principles and the importance of aligning your business design to your strengths and genius.

The four main areas we cover:

Determining the right business model for you

Defining your best-fit clients

Deciding one powerful & profitable offer

Your offer framework & customer journey

And this course works well for new businesses, established businesses, or if you are ready to pivot your business into a more aligned business model, ideal client, or offer. 

* It isn’t for you if you already have a successful business model & offer, a clear target market, and are making multiple six figures (with a lot of profit) doing what you love. 

What is included in this Sprint?

[ What you get access to during & after the 8 weeks ]

Business Coaching

This is not a DIY course, you get proper business coaching from an experienced coach (me)! You will get lots of opportunities for support, feedback, and practice so that you can APPLY and make use of everything you are learning.

Proven Frameworks

All of the frameworks you learn have been time-tested with hundreds and hundreds of women in business. Not only has this process been successful, but it is one of the only methodologies that ensure your business design is aligned with who you are and what you want.

Community

During the Sprint, you get the community of your curated micro group, but after your sprint, you get access to the Worthy Women Collective community. Who you surround yourself with matters. Having a community to see you and hold space for you is a huge part of the transformation. 

Choose your payment plan!

Who is a good fit for this Sprint?

If any one of these scenarios resonate – this Sprint is right for you

It's hard to describe your business:

When someone asks you what you do, you freeze up, stumble your way through an elevator pitch or run the other way. This is a symptom that your business design needs to be refined. If you were crystal clear on what you offered and who you worked with, you would be slaying this business thing! 

You struggle with your message:

You are never sure who you are talking to or what they really need to hear. Or maybe you can easily put out content and share your wisdom, but it isn’t converting into sales. Most people think this is a marketing problem, but most of the time it is a business design problem.

You feel exhausted or misaligned:

Your business is exhausting you, and you always feel like you are hustling. Or maybe you just know that something is “off” in your business. Most of the time these experiences signal it is time to refine your business foundations. Refining your business design will allow everything to flow. 

You need a clear business plan:

Maybe you fell into your business, spent years getting word of mouth or just put one foot in front of the other to get by. You don’t have a clear and deliberate plan or vision. You don’t have a system you can repeat, scale and grow. You need to create a business plan that will take your business to the next level. This course is for you.

Client reviews:

A few clients share their experience

Client reviews:

A few clients share their experience

Secure your Spot Now!

Fill out this application so we can get to know you & ensure this Sprint is the best fit for you and your business.

* If this Sprint isn’t right for you, I will tell you what to do next.

A few words from Sonya’s clients

I’ve come so far since our first days of working together! I feel like I am Lacie 2.0. I am always pulling out all my Sonya tools – which still serve me after years. It all applies perfectly to what’s happening right now, only I am at a whole new level. Those tools are still paying off!

Lacie Taylor

Owner, Math for Keeps

Words can’t express my gratitude for Sonya and her work. I always come away so inspired and have already felt so many shifts internally – I feel confident, powerful and valuable. Things that every woman should feel!

I also can see the pathway to my dream life – actually I have already given myself permission to start living it. I never thought this was possible. Thank you!

Carolyn McCall

Founder, The Little Project Management Company

Very quickly I made great strides in focusing on my core capabilities. l was able to define what works and doesn’t work within my current business process.

Sonya is a wonderful human being and she’s capable of being direct and honest and uncovering uncomfortable issues while also empowering you. If I get off track again in the future – she would be the first person I would contact. Thank you Sonya!

Alison P. Sauter

Founder and Creative Director, Shelf Studio

A few words from Sonya’s clients

I’ve come so far since our first days of working together! I feel like I am Lacie 2.0.

I am always pulling out all my Sonya tools – which still serve me after years. It all applies perfectly to what’s happening right now, only I am at a whole new level. Those tools are still paying off!

Lacie Taylor

Owner, Math for Keeps

Words can’t express my gratitude for Sonya and her work. I always come away so inspired and have already felt so many shifts internally – I feel confident, powerful and valuable. Things that every woman should feel!

I also can see the pathway to my dream life – actually I have already given myself permission to start living it. I never thought this was possible. Thank you!

Carolyn McCall

Founder, The Little Project Management Company

Very quickly I made great strides in focusing on my core capabilities. l was able to define what works and doesn’t work within my current business process.

Sonya is a wonderful human being and she’s capable of being direct and honest and uncovering uncomfortable issues while also empowering you. If I get off track again in the future – she would be the first person I would contact. Thank you Sonya!

Alison P. Sauter

Founder and Creative Director, Shelf Studio

Frequently Asked Questions

[And other information]

How can I be sure this Sprint is right for me?

Trust your gut! Can you feel it? One of the core principles of my work is that you are a reliable, responsible, and a sovereign being. You know what is right for you. 

You can also trust our process:

I have taken hundreds of people through this course, I know who this course works for and who it doesn’t. My application process is designed to ensure this is a right fit for the people who apply. 

I only want to work with best-fit clients and women I know can get an amazing outcome from this Sprint. Fill out an application or email me at [email protected] if you have more questions. 

What is your refund policy?

There are no refunds for this program. I have proven its worth & effectiveness.

I don’t accept anyone in the program that it won’t work for unless they don’t commit to the process.

If you are ready for transformation & committed to the process (and you are accepted) you will get results.

If you aren’t sure about working with me, start with Worthy Women Collective (where I do have a guarantee) and you can join the next Sprints in 2022 after you build the trust in my work.

Just to note: I will be raising my prices for these Sprints in 2022, so this is the best price there will ever be.

How often do you run this Sprint?

I only run this Sprint a few times a year. The next Refining your Business Design will be in February 2022.

Important: I will be raising my prices in 2022 for this Sprint.

Is this going to be another course I don't use?

This Sprint is very intimate. With only 4-6 people in your group and weekly coaching sessions with me, you can’t NOT use this course.

That being said, if you aren’t committed to the work, you shouldn’t join.

This course is project-based, so you leave with a project complete. I also help you look at how to apply what you are learning immediately into your business for quick results.

I am not making any money in my business, is this still worth the investment?

Yes! Yes! Yes! An investment is about giving first for a delayed return. Investment in the right support will accelerate that return.

Your business foundations are the key to making money, and investing in this program will have exponential returns. 

There are some circumstances that will make this Sprint not the right investment for you, but from your application we will pick that up and let you know.

I am a very experienced business owner, is this Sprint right for me?

It depends! How is your foundation? Are you making money? Are you loving your business or exhausted by it? 

This course isn’t for just new businesses, it is for any business that isn’t working. ;D 

It is for established businesses that need to refine their foundations, design a business model that can scale or pivot into more alignment. 

If you still aren’t sure, you can email me at [email protected] or fill out an application with your concerns. 

I have never worked with Sonya before. How will I know her work is right for me?

Do your due diligence and trust yourself!

You can find my work everywhere. Listen to my podcast, Women in the Business Arena. Find me on Instagram or Linkedin. Read my blogs and peruse my website.

What you see is what you get! My biggest value is congruency. I am very transparent with what I believe and my values.

If you resonate with my message, you will get a lot from my work.

I always struggle with time, how much time do I need to invest?

Between the weekly lessons, exercises, coaching sessions, and work, I would suggest dedicating 5 hours a week to the course.

The more “thinking” time and space you have to spend on your business design, the better.

Remember this is a Sprint. It is designed as a quick 8-week intensive, so you can get results and then apply them to your business.

This is a great opportunity to put extra work, projects, and unnecessary obligations on the shelf and put you and your business first.

It is worth the investment!

Is the group on Facebook? I hate Facebook!

Me too! Thankfully, we have moved our community to Mighty Networks so we have a dedicated space for everything we do.

If you have had a bad experience with Mighty Networks, let me tell you now that our space is beautifully designed, very organized and each piece is built to support learners. 

You can access the community, events, courses, replays, and more on your computer, tablet, or mobile app.

We have designed the space for organization, connection, and choice! You can decide what you want to follow and not follow. You can decide how you are notified and how you want to stay connected to the group.

We have some recommendations too!

How can I access the community and learning on the go?

I have learned over the years that everyone has a different learning style and lifestyle.

So all of the offerings are available on desktop, iPad or mobile app. You can easily listen, watch or connect wherever you have WiFi or mobile service.

I also have an added benefit of a private client podcast for replays and all of the training. You can access them on your favorite podcast player.

Why is there no 1:1 coaching? What if I want more coaching?

I have been doing group coaching for a decade, and I know the best process for getting women results.

The way I have designed the course (small curated groups, weekly lessons, and weekly coaching sessions) is actually the optimum learning experience for this type of program.

Everyone feels they need 1:1, but in truth the way I have designed this course, you can get more results here.

You get lots of personal attention through the weekly group sessions, direct messages, and email.

Either way, trust yourself to know what you need.

What happens after I apply?

I will review your application within a few days.

If it feels like a fit for the program, I will send you a personal invitation to the Refining your Business Design Sprint. At that time, you will be given a link to get started.

If I don’t feel this Sprint is the right next step for you, I will let you know that too. Please don’t take it as a rejection. You are worthy just as you are! Our goal is just to make sure that we are able to guarantee results.

Have other questions?
Just email us at [email protected]!

Join us in October

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You will be the first one notified when we open the next round of Micro-Groups. In the meantime, be sure to check out the Worthy Women Collective

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Join the Waitlist!

You will be the first one notified when we open the next course for Money Mindset & Your Business. In the meantime, be sure to check out the Worthy Women Collective

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Join the Waitlist!

You will be the first one notified when we open the next course for Building a Leadership Platform. In the meantime, be sure to check out the Worthy Women Collective

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